Offering creative services in Latin America is just emerging and the demand in companies is just growing.
Writing can be done by anyone, but writing well and with purpose can only be done by a copywriter.
Many do it with a goal and also with a lot of quality.
If you are interested in being a tourist copywriter, we will tell you below.
What is and how does a copywriter work?
The concept of creative copy, as editors or copywriters are also known, has evolved a lot in recent years.
Traditionally, it was linked almost exclusively to the world of advertising. In this context, the copy was the professional who:
- He was in charge of writing persuasive texts.
- He used different sales techniques for this.
- It mainly sought to convince the reader to buy a certain product or service.
- He worked for the company where he worked.
- Today the work of a copy has changed and so does the way they work.
In Latin America it is being called a content creator and it is still a virgin terrain to perfect this art. Now he focuses on sending content to a website or blog to increase conversions.